Coaching · AI Strategy · Operational Leadership
Industry-led strategy for leaders building what matters
Level Up Strategies partners with retail, consumer goods, and technology teams — from early-stage founders to Fortune 500 executives — to build strong teams, launch impactful products, and lead with AI.
Founder-led · Fortune 500 experience · Practical execution
Who we serve
Built for teams with purpose
We work with organizations that are growing thoughtfully and building things that matter.
Retail & E-commerce
Scaling merchandising, product, and operations with discipline and clarity.
Consumer Goods
Sharper go-to-market, stronger teams, and the operating muscle to execute.
Technology Companies
From early-stage founders to enterprise tech leaders adopting AI thoughtfully.
Services
How we help
Business & Career Coaching
1:1 and team coaching for founders, operators, and executives — across early-stage to Fortune 500 environments.
Corporate AI Governance & Strategy
Stand up responsible AI policies, identify high-leverage use cases, and ship pilots that actually scale.
Product Launch & Development
From concept to launch — drawing on Walmart.com and Walmart Global Tech product leadership experience.
Operations & Merchandising
Sharper retail and CPG operations: workflows, cadences, and the metrics that hold them accountable.
Our approach
Clarity over complexity
01
Strategic
Thinking grounded in real business outcomes.
02
Focused
Execution without unnecessary complexity.
03
Collaborative
Senior-led partnership from start to finish.
About
Founder-led and built on real experience
Strong teams. Impactful products. Thoughtful AI adoption.
Level Up Strategies is led by Tricia Dallahan, a retail and technology leader whose career started on the original Walmart.com launch team and spans merchandising, product development, strategy, operations, and executive leadership — most recently as VP of Product and Chief of Staff at Walmart Global Tech.
Her industry-led approach blends Fortune 500 operating experience with the agility founders need — pairing analytical rigor with a deep understanding of how teams, products, and customers actually work.
Let's build something meaningful
Whether you're refining your strategy, launching a product, charting your AI roadmap, or refining your leadership skills Level Up Strategies is ready to help.